DENIM REVOLUTION

There's something about young men and their denim pants - there oozes lots of titillating appeal! The favorite clothing staple for casual moments, jeans have evolved when it comes to cut, wash and design. And if it fits perfectly, it must be sexy!

Set to stage a modern denim revolution, SM MEN'S FASHION adds another line of jeans for all you denim-mongers. TANK Jeans is not just comfy and edgy - it's very sexy and very NOW. Definitely for all the young style rebels with spunk and rockstar edge!

From blue washes to darker shades of gray, slate and even black, TANK Jeans is ready to conquer and set your world on fire! See the ad campaign pictorial we did below, and feast your eyes on a bevy of hot, gorgeous, young men in hellishly-delicious jeans!

TANK Jeans is available at the Boys Teens Wear Section of SM Department Store nationwide. For more info, like their Facebook page, 'SM Boys Teens Wear Department'.



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Photography: Frank Hoefsmit
Styling: Mike de Guzman & George Palmiano (MGP)
Assisted by: Sheila Marie Danipog
Makeup: Bobby Carlos
Hair: Jaime Sy
Models: Diego Furoni (IM Agency), Gonzalo Mena (Elite Manila), Nat Kiefer (Mercator)
Ad Agency: Adfolio

Have a SLICE!

We've waited for almost an eternity (exag!) for this to come out, and finally - thank God! - we will be able to see the work we've done for the newest magalogue in town called SLICE.

The SLICE of life: Dual covers for the newest magalogue a) Product shot curated by Marlon Lacanilao and Bonnapart Galeng, photographed by Diego Lorenzo Jose; 2) Gwen Ruais on the cover, featuring Alchemy's yummy macaroons by Meryl Candice Go.

Now, my partner George and I understand the long process of doing the magalogue layouts - the first issue must look perfect, for Editor-in-Chief Ric Gindap is a perfectionist himself. We were wowed by the cover design, it's sleek and genuinely modern, very crisp and intelligently gathered all together.

From the same team that brought you MONDAY Magazine, our experience with SLICE is almost a reunion with old comrades Sir Ric, fashion editor Bonnapart Galeng, art director Marlon Lacanilao, HMUA Fred Penales of Hairshaft Salon and cover girl, Ms. World 1st Runner-up 2011, Gwen Ruais. SLICE is published by Altodesign, and you can get it for free in various high end shops, restaurants, hotels, coffee shops and other lifestyle establishments - very soon.

According to Sir Ric, SLICE started when they had an opportunity to collaborate with jewelry designer Wynn Wynn Ong's friends, Steve and Malou, who asked for his help in creating their products' magalog. Here are a few pages of the major layouts we did with delectable macaroons which got color-coordinated with high end chairs and home accessories along with a variously stylized Gwen Ruais.

Sweet Girl. Candice Go of Alchemy macaroons.

I can still remember how Gwen looked at me (as if crying for help) when we had her hair messed up and multi-colored, hehehe. Color-blocked geometric dress with leather patches by NOELLE LLAVE (to order at 09175023617)

Green with envy. Lime green short dress by ROLAND ALZATE (to order at 09178744600); Black X-belt by NOEL CRISOSTOMO (to order at 09178001622); Earrings and necklace both by FIRMA (Greenbelt 3).



Yellow Fever. Black draped long dress, yellow vest and belt, all by NOEL CRISOSTOMO (to order at 09178001622); Black platforms by JANYLIN (Glorietta 5).

For those who want to download the entire magazine for free, please LIKE this link: https://www.facebook.com/pages/Slice-Magazine-Philippines/459996290685139.




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Photography: Jar Concengco
Creative Direction: Ric Gindap
Layout & Art Direction: Marlon Lacanilao
Styling: Mike de Guzman and George Palmiano (MGP)
Assisted by: Sheila Marie Danipog
Hair & Makeup: Fred Penales (Hairshaft Salon)
Model: Gwendoline Ruais
(On the cover: Ivory vest top & gray skirt, both by
Xernan Orticio at Myth Greenbelt 5; Leatherette cuff by
Noelle Llave; Earrings by Firma)

THE ELEMENTS OF STYLE

As promised yesterday, here's the new PARISIAN ad campaign intended for the recent Philippine Fashion Week called "ELEMENTS". The iconic footwear brand of SM is dead-intent on sweeping you girls off your feet with stylish, new shoe collections now available at SM Department Stores nationwide.

The Water Collection
Structural-type shoes in nautical hues of blue, red and yellow with hints of metallic gold details.

The Air Collection
Posh lucite heels with transparent plastic straps for modern-day Cinderellas.

The Earth Collection
Strappy shoes in earthy neutral hues that come in sturdy wooden heels or wedges.

The Fire Collection
Fierce collection of shoes in fiery shades of red, black, orange and fuchsia.

And finally, here's the fantastic series of video clips of the said ad campaign:

For more details, please check out Parisian Shoes and Bags at Facebook.





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Photography & Videography: Nico Villegas (Edge of Light)
Art Direction: Lora Gabuna-Antenor (Adfolio)
Styling: Mike de Guzman & George Palmiano (MGP)
Assisted by: Sheila Marie Danipog & Maika Dy
Makeup: Bobby Carlos
Hair: Jaime Sy and John Valle - for the pictorial
         Jaime Sy and Jim Guerrero - for the video
Models: Alisa & Anna (Elite Manila) - for the pictorial
              Alisa (Elite Manila) & Petra (Mercator) - for the video
Ad Agency: Adfolio
Swimsuits & plastic getups by: Louis Claparols

VALENTINO ROCKS THE BARONG

We've always thought of the Barong Tagalog as our National Costume, and have come across various creative and palatable renditions done by our local designers in jusi, piña or banana fabric. But how about this - the Barong seen catapulting its iconic status (as strictly Filipino) on international runway via Italian fashion powerhouse, VALENTINO for its Spring/Summer 2012 RTW collection?

In spreading news, fashion insiders (who are quick to notice) saw two pieces from VALENTINO's runway show resemble the Barong very closely. It is not known, though, if the said garments were derived from our National Costume, or just coincidental. However, VALENTINO took this to another level (with the sheer trend probably in mind) and made the Barong look so chic and modern on women by pairing it with lacey, see-thru skirts.

Photos from www.style.com

More enticingly, these two very elegant looks also made its way on VALENTINO's S/S 2012 ad campaign:

Although the Barong is usually intended for Filipino men in formal occasions, it is quite refreshing to recognize it being worn in such a delicate, ladylike manner. When VALENTINO cut it slim, romanticized it with thin belts and skirts, we all must agree that the global brand rocked the Barong - if that's the case!

FULL METAL GEAR

Wonder Woman, for sure, would have love these! But these fierce metal belts designed by JEFFREY ROGADOR are for every woman who dare to add extra panache when it comes to their getup - very wonderful!

It all started when couture designer MICHAEL CINCO commissioned Rogador to do his metallic accessories as seen in his much-talked about Philippine Fashion Week and Red Cross shows last season. After that, Rogador thought of developing those metal accessories after getting good feedbacks, and started with belts first. He made a few pieces and posted the photos on his Facebook account.

As soon as the night begins, these metal belts are the best flashy accessories that can add glamourous edge to any simple, or solid-colored wardrobe. These are already standout pieces, and you may no longer need to add other blingy stuff. Prepare to get envious eyes staring at you while in a party, as you're headed to become the star of the night with these tough-chic belts!

Watch out for Jpoi's other metal accessories already in the works. For orders or inquiries, contact JEFFREY ROGADOR at 09172080227. Or message him at Facebook/Jeffrey Rogador. Also check out his website www.jeffreyrogador.com which will be up very soon.


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Photography: Ahleks Fusilero
Styling: Jeffrey Rogador, Pauline Macapagal
Assisted by: Zaira Abella
Makeup: Chuchie Ledesma
Hair: Jeffrey Agustin and Halley Sia (of Creations by Lourd Ramos Salon)