ON THE 5TH: FREEWAY x F. SIONIL JOSE

Now on its fifth installment, FREEWAY has gained immense recognition for being a creative innovator with its National Artist Collectors’ Series which started in 2009.  After paying tribute to artistic greats such as Nick Joaquin (Literature), Ang Kiukok (Visual Arts), Jose Garcia Villa (Literature) and Ramon Valera (Fashion Design), Freeway launches its National Artist Collectors' Series Fall 2011 Collection featuring the works of F. SIONIL JOSE.

F. Sionil José is one of the best and most active writers of contemporary Philippine literature in English. Throughout his career, Sionil José's writings espoused social justice and change to better the lives of average Filipino families. He is one of the most critically acclaimed Filipino authors internationally, although much underrated in his own country because of his authentic Filipino English and his anti-elite views. Sionil José was hailed as National Artist for Literature in 2001.

Freeway features some of his well known works as interpreted in a pocket collection which includes staple favorites graphic tees in trendy silhouettes, modern tailored woven tops and dresses and accessories. The brand is very much excited to feature its first living National Artist.

To view the entire collection, visit www.freeway.net.ph.  Plus get fresher updates at our Facebook Fan Page (search for “Freeway Online”) and Twitter http://twitter.com/FreewayOnline.

"FEBRUARY 25, 1986": Off shoulder foldable collared dress with floral embroidery.

"APHRODISIACS & AFFAIRS": Woven sweetheart neckline dress with striped top and graphic-printed bottom.

"THE INEVITABILITY OF CULTURE CHANGE": Sleeveless woven tailored dress with notched collar and printed bottom.

"APHRODISIACS & AFFAIRS": Halter-strapped woven short dress with print.