Monday, September 5, 2011


You know that crazy feeling that when you see something really wow and kaboom, it sticks to your mind and you just can't seem to get over it? Upon a recent pullout at SM Megamall for an upcoming shoot, my stylist-half George Palmiano and I happened to pass by THE FASHION FORUM inside SM Department Store, and we were awe-struck by a spectacular display of wonderfully-crafted imported shoes that will definitely send every woman's heart skip a beat.

And as the clich√© goes, it was love at first sight. Too bad (again), I cannot wear those amazing shoes by JEFFREY CAMPBELL, who at ten years now and hailing from the heart of Los Angeles, has slowly become the footwear brand to know in the US.

Based around vintage inspirations, runway trending and the grind of daily life, JEFFREY CAMPBELL has emerged as the footwear choice of fashion nomads globally. In recent years, JEFFREY CAMPBELL has become more available in Europe, popping up in high concept boutiques and on the shelves of top retailers across the continent. With focus on an international fashion conscious client, the brand was thrilled to see their collection being offered globally, arriving on the doorsteps of more and more top boutiques around the world each season. Now, the shoes are sold regularly across all of Asia, Canada, Australia, The UK, New Zealand and the list of countries grow, as they continue to develop their brand.

FIGURE SKATER. (Skate in Black) Ice skate-inspired open-toe leather bootie on kooky swirled wooden wedge heel and platform. 

DREAMWEAVER. (Woven Lita) Intricately woven lace-up ankle boot.

STRIP TEASE. (So Crazy) Wedge pumps with thin strips of white leather and removable ankle straps.

D' NEUTRALIZER. (Foxy ESP) T-strap platform sandal with adjustable closure and textured espadrille-inspired heel and front platform.

WILD WEST. (Page One) Lace-up open-toe platform with moccasin inspired details including fringe and tassels 

WESTSIDE STORY. (Mary Lou) Peep-toe suede kiltie booties with loafer fringe details and exposed zipper at inner side, covered platform and wedge heel 

SCARLET FEVER. (Be Well) Peep toe lace up wedge with perforated leather upper and contrasting straw wedge heel, cushioned foot-bed and non-skid rubber sole. 

TALL ORDER. (So Much) Jute covered, braided leather wrap platform sandals with open ankle cuff, instep zipper and velcro closure on straps 

RAINBOW BRITE. (Salvatore) 70s-inspired T-strap rainbow platform sandal with adjustable buckle closure 

JEFFREY CAMPBELL remains today a small family owned fashion forward footwear label, that roots itself in creating fast paced footwear for the woman on the go. Their inspiration comes from the everyday woman, the girl on the street, the lady on the subway, the inspiration is YOU. Check out these fabulous shoes at THE FASHION FORUM inside SM Department Store exclusively at SM Megamall.

NOTE: All pictures from The Fashion Forum FB account.

1 comment:

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